The Scout Motors sneak peek

[All Terrain Nation]

So Scout dropped a strange PR video today.
I have some thoughts and ask the question "Are they too late?"

 

[Blue Oval 5.0]

I'd would guess that if you ran a poll and asked the average Joe, most would not even recognize the brand anymore....

 

[testerdahl]

I think they are dead on arrival. Reviving the Scout name is cool, but the generation that remembers them is either dead or in old age. Then, you add in the EV nature of them, where we have seen sales slump, I just don’t see a big enough market for them.

 

[GMT 900]

https://www.superscoutspecialists.com

Not too far from me and they even have a little museum with Scouts, IH Pickups and Travelalls...

 

[kd70qc]

So Scout dropped a strange PR video today.
I have some thoughts and ask the question "Are they too late?"

Looks like an ad put together by AI, edited by a European PR firm, chosen by a German board of directors, to sell a brand they don’t understand to American customers they don’t respect.

 

[testerdahl]

Looks like an ad put together by AI, edited by a European PR firm, chosen by a German board of directors, to sell a brand they don’t understand to American customers they don’t respect.

I think you are spot on!